Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Cristina Salcedo, Corona, Riverside Realtor
(REMAX Champions)
Comments 16

By Greg Nino, Houston, Texas
(RE/MAX Compass, formerly RE/MAX WHP)
Comments 17
This past weekend while showing houses my buyer and I decided to stop by a nearby Open House. Inside was the listing agent and several other people viewing the home. I introduced myself as a Realtor and let the other agent know that my buyers and I were going to take a look around. When we were d...

By Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome
( HomeRome Realty 410-530-2400)
Comments 7
 Why Do We Need a Sign When Selling Our Baltimore Property?Towards the end of my listing presentation I ask:Would you like the sign placed to the left or the right of the driveway? But never...Do you want a sign?                                                A few years ago I received a call fr...

By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 2
 Staying connected to your homeowners (via Seller's Corner) pays off in 2018.How?Case in point: 7106 Clarendon Street, San Jose, CA 95129- Listing Price (2010): $689,000 (via Redfin)- Listing Price (2018): $1,500,000 (via Oak Anchor Homes)- Property Value Increase: $811,000 in 8 years.In a nutshe...

By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Platinum Properties)
Comments 65
Strategies to Make Sure Your Offer Shines in a Multiple Offer Situation Aggressive markets with low inventory create stress not only buyers but for agents, too. Nobody likes to see a buyer disappointed when their offer lost out to another bidder. Though there are no guarantees and each market res...

By Pam Ruckriegel, Negotiating the Best Deal for You!
(Louisville Real Estate Pros - 502-435-5524)
Comments 3
View East Louisville homes for sale under $250,000.View East Louisville homes for sale under $300,000.View East Louisville homes for sale under $400,000.Now, more than ever, a heavy focus on internet marketing is crucial to both attracting new clients and servicing current clients in the best way...

By Brivity Platform, Manage. Market. Communicate. Convert. Get leads
Comments 121
As a realtor, listings are your bread and butter. Whether a listing presentation succeeds in convincing sellers to list, is about your ability to present yourself better than the competition. However, it typically starts with the ability to overcome seller objections (to listing the property, to ...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 31
 We always need to keep one important factor in mind in the real estate business and that is the competition.  In our industry, “leads have legs.”  Not only are "we" looking for new leads, but hundreds of other agents in our area are looking for those same leads.  No one has "cornered the market"...

By Denise Lones, CSP, MIRM, CDEI - Real Estate Coaching & Branding
(The Lones Group, Inc.)
Comments 5
Get Your Business Out of Cruise Control The market has changed dramatically over the past couple of years. Not long ago, agents were complaining that they were overwhelmed by a lack of business caused by the severe housing collapse we experienced. We went from that market to a market where multi...

By James Hoff, Real Agents Work
(Keller Williams Realty)
Comments 0
The pitfall of just about any business is poor communication and distractions that take folks away from their productive activities that produce income. Distractions are often times something we can't avoid but if the average person derailed from activity takes at least TWENTY-TWO MINUTES to rega...

By Ernie Steele, Call me, let's get started!!! 717-273-3774
(Berkshire Hathaway HomeServices Homesale Realty)
Comments 2
This is a great reminder to new agents that you don't have to spend a lot of money to get started...She makes several good points but I'll add another one...Leave your business card with your tip when you go to a diner, restaurant, bar etc...It costs nothing and you never know who might be lookin...

By Dave Halpern, Louisville Short Sale Expert
(Keller Williams Realty Louisville East (502) 664-7827)
Comments 5
End consumers and market disrupters want to lower the agent's commissions.Agents have to make a living, but they can take their talents elsewhere to do it. Downward pressure on commissions means talented people will stop being Realtors and switch professions, or never enter real estate to begin w...

By Mark Neighbor, Sell House Fast In Georgia
(A O Home Solutions - Sell House Georgia - Buy House Georgia)
Comments 3
There is light at the end of every solved problem.  Who has not had a tenant pay late? How you handle the situation determines if you make money on a property. I welcome creative solutions and education. I have tried many different ways to help people pay ontime. I have even tried offering an ins...

By Respect Realty LLC, Brokers - Oregon / SW Washington Real Estate
(Respect Realty LLC)
Comments 39
Your target audience and your target market can be two very different things, but if they are, then you, my friend, are doing a very big disservice to your marketing time and budget. You see, if you come talk to me I will tell you my target market is first time home buying families in the Beavert...

By Doug Jones, Mortgage Broker - NMLS 286668
(Mortgage Magic)
Comments 10
Recently I wrote a blog title People will ask you "What is the Secret to your Success?"  In that blog I gave really easy path to fantastic sales success but my guess is that if 100 sales people read the blog then maybe one  one (1) - one- has analyzed what I wrote and has implemented the idea.So ...

By Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR
(PK Real Estate Utah South)
Comments 6
Hire a professional -before- selling or buying. I get a FSBO phone call, asking if the disclosure forms for a land lot sale are the same as the disclosures for a residential sale. Had the seller hired a real estate agent, that question would be totally unnecessary. It is interesting that some hom...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 62
There are many new agents entering the real estate business, and the first question asked is how do I find business without spending any money?  Talk can be cheap, but it can also be “Free.”There are many ways to find business without spending any money.  One method of prospecting without spendin...

By Sam Shueh, mba, cdpe, reopro, pe
( (408) 425-1601)
Comments 8
                                                                             Sam Shueh                                                                             Silicon Valley, CA SPOT (tify) music streamer, went public this morning without using an underwriter or investment broker as an agent....

By Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR
(PK Real Estate Utah South)
Comments 27
Doing your best is more important than being the best. Too often newbies in the industry get it wrong and immediately chase the money in their efforts to become a top agent. Doing the work is essential, as it sets the tone for success. Putting people first is paramount. Making the client feel you...

By Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR
(PK Real Estate Utah South)
Comments 14
Every day is National Hug Your Realtor Day!  Reciprocation in business makes all the difference in trusted relationships. We all have our to-go-to people, long referral connections and raving fans, thankfully. It is important to show gratitude to those who continue to make a positive contribution...