Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing


By Ron and Alexandra Seigel, Luxury Real Estate Branding, Marketing & Strategy
(Napa Consultants)
Comments 21
When we create or update a brand and brand package for our clients, we want it to have an appeal to the exact customer our clients want to attract to work with them. Wine labels are a good example of creating appeal via their packaging. Like many who look at wine labels  the label pictured above ...

By Richa Nayyar
(Coming service)
Comments 0
Real estate is one of the many possible ways of making money. Whether from investing or from being a real estate agent, many people are making a lot of money from the industry and if you have the desire to join them then you need to understand the business. Before you can invest in real estate th...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 19
 Boots on the Ground…will we ever need those boots in the future? Running from home to home for a variety of real estate tasks is just a memory.The boots have come off. The marches are virtual. Body language is now from the neck up, and you’d better be “all ears.” We can close our eyes and listen...

By Peter Mohylsky. Santa Rosa Beach Expert, THE BEACH IS OPEN
(PrimeSouth Properties)
Comments 4
It is a fun journey we all need to take and share.  You might be a little apprehensive about taking this journey but don't be concerned.   I am here to help you with the first steps.  I have done this all before, many times.  I am here to help.  I will be by your side thru the entire journey.   T...

By Richard Weeks, REALTOR®, Broker
Comments 0
Here is the North Texas  Real Estate market update as of 7/3/2020.  New properties for sale 789Back on market listings 142 Price decrease listings 441Price Increase listings 121 Active kick out listings 22Active option contract 439Active contingent listings 60Pending listings 455Sold listings 697...

By Eve Alexander, Exclusively Representing ONLY Orlando Home Buyers
(Buyers Broker of Florida )
Comments 19
I grew up poor with an immigrant mother that was a master negotiator. You can become one fact, I wrote these 13 easy steps just for you.At the age of 5, I started my “training”. Every weekend my mother took me to the Farmers Market to stock up on food for the week. She would buy everythi...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 7
With so much information on the Internet, Long Island Home Buyers do not have to see every house on the market, especially if you are working with Experienced, Knowledgeable Realtors®.  If we listen carefully to what you are looking for, there are properties that you won't have to look at. Well.....

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 7
The first Country Pointe in Nesconset New York was opened in 2000 by Middle Country Road, just East of Route 347. (There's another guard-gated Country Pointe in Nesconset off Browns Road).  You can reach this destination from Middle Country Road (Route 25) and it's Just West of Alexander.   Sever...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Realty)
Comments 20
 SOLD! Views To Sedona Made The Difference!   Brought First-Time Buyer 3 BD  |  2 BA  |  1541 SF  |  .25 Acres Lovely Americana style home that will not disappoint! Panoramic, elevated vistas showcase Jerome, Mingus Mountain, Sedona Red Rocks, and adjoining mountain ranges. Wonderful viewing deck...

By Richard Weeks, REALTOR®, Broker
Comments 4
Here is the North Texas  Real Estate market update as of 7/2/2020.  New properties for sale 638Back on market listings 151 Price decrease listings 366Price Increase listings 100 Active kick out listings 12Active option contract 464Active contingent listings 84Pending listings 451Sold listings 760...

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 3
 Listing Details 7512 Frankfort St Navarre, FL 32566Price: $437,500MLS number: 849785Beds: 4Baths: 3Sq feet: 3007 Call Courtney Moher (850) 608-0677 to see if this property is still available. All Brick Home!Tucked away in Holley By The Sea on quaint Frankfort St- you will find this expansive 4 b...

By Joe and Sherrie Toth, The #1 Apple Valley Lake Team
(RE/MAX Consultant Group | Apple Valley Lake)
Comments 0
Perhaps you’ve heard about this wonderful place called Apple Valley Lake and are wondering how to get there.Apple Valley Lake is a man-made 511-acre (2.07 sq. km) reservoir in Apple Valley, a census-designated place (CDP) in Knox County, in the U.S. state of Ohio. Amazingly crystal clear, it has ...

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 0
10 Federal Street, Inlet Beach, FL 32461 10 Federal StreetInlet Beach, FL 32461 3 Bedroom | 3.5 Bathrooms | 2348 Sq. Ft.  For more details surrounding the sale of this condo please contact the following:         Rachel Kolosky, Realtor/Listing Specialist  Keller Williams Realty Emerald Coast36008...

By L. Scott Ferguson, Sunny Florida Real Estate Professional
(Ask4Ferguson - Your House-SOLD Name in Real Estate)
Comments 0 Notes: Welcome to Episode 100!  Today we got some fantastic Knowledge Nuggets dropped on us by my friend Beth Caldwell of the Leadership Academy for Women.  Beth is an author, coach and a go-giver. Remember Our Troops, Always Level UP and En...

By Doug Dawes, Your Personal Realtor®
(Keller Williams Realty - Topsfield, MA)
Comments 9
I believe experts are everywhere BUT in this current environment, I don't think even experts can accurately predict what's going to happen as it's so volatile and quickly changes. Our local market is chugging right along. Those listings that make it to market are selling quickly. A friend of mine...

By Eileen Burns, FL Probate Agent, Hotel & Land Specialist
(Trans State Commercial RE Ft. Lauderdale/Miami/Palm Beach)
Comments 7
Active Rain Real Estate Spring Zooming 2020  I called Debe Maxwell randomly on another subject to receive an invitation to zoom same day. 26 Rainers zoomed in to catch up on their respective markets during this pandemic on April 28, 2020!  Hannah Williams is shut down indefinitely in Philadelphia...

By Diana Dahlberg, Real Estate in Kenosha, WI since 1994 262-308-3563
(1 Month Realty)
Comments 20
If you Build it --  They will come -- Farming Analogy  When I sat down to write about My Best Farming Technique my mind immediately went to the steps a Farmer takes to plant his crop. 1.  Pick a Spot that you believe will yield a good crop (plan for a result)2.  Determine the type of crop (client...

By Ed Silva, Central CT Real Estate Broker Serving all equally
(RE/MAX Professionals, CT 203-206-0754 )
Comments 8
Open House in Spring Lake Village Southington CT 11 Lakeview Dr May 5, 2019Come and visit with Ed Silva and appreciate this wonderful Active 55+ Condo in Spring Lake Village, Southington CT, on Sunday, May 5from 1 PM to 2:30 PM.    11 Lakeview DrMLS# 170158944 Priced at $105,000  This 920 sq foot...
Content Marketing For Real Estate!It’s not often talked about.  However, in today’s podcast, we will dive deeply into the five things I feel you must absolutely know to CRUSH it in Content Marketing for Real Estate Leads!   Listen To Episode 449- Five Things To Know To CRUSH Content Marketing!   ...

By Seesan Ed, Real Estate Agent | Mobile Notary in DE
(206 715 1642)
Comments 0
Whether you’re a first-time buyer/seller or you’ve undertaken it all before, a real estate transaction can be a complicated and stressful experience. If you're thinking of buying/selling a home, you're probably a bit overwhelmed by the idea of it all.  If you are buying, you have to think about w...