"But the Other Agent Didn't Say ....." Said the Seller to Be..

Real Estate Agent with EXP Realty 414-525-0563 57026-90 Broker

   It is a week of "Pre Listing"....first time meetings with potential Sellers from a variety of sources...and in some cases we know we are not the first or only agent to be  interviewed for the position of listiing agent. It may be that the Prospective Seller chooses to tell us that we are one of several aKW for salegents...or the "tell tale" folder that is left in plain sight from another brokerage...it doesn't change what we do....it encourages us always to do our very best.

    David's pre-real estate background was in construction...and mine in marketing. We always say that he will tell if the walls are straight (verified by a foundation expert) and I will tell you what color to paint them. Our goal is to eliminate as many objections be they mechanical or cosmetic from the house as possible...from the shingles on the roof to the color of the walls, the mulch in the flower beds...putting the very best house possible forward given the budget and potential return for the greatest financial return is our targeted goal. painter

    It can be as simple as picking up a paintbrush, reducing the furniture inventory..or it may require that the roofer and foundation specialist provide their expertise to avoid any unpleasant inspection surprises.

     Objections We prepare our potential Sellers....that every inspector will find something...not every potential buyer will agree with the decorating...we work toward minimizing the objections based upon decades of successful real estate practice. YES...the Eye does Buy...the crack in the foundation MAY be an issue...let's not be surprised...let's be prepared !

     We too often have heard.."No other agent said....." and it may refer to a potential mechanical/structural issue or a cosmetic suggestion...and the sentence continues..."they just told us to sign the listing."   My skin starts to itch as I think about what a disservice this does to the Seller. 

      The easiest way is often not the best way...no preparation for listing a house will most probably mean a lower price if the mechanical or structural things and the neutralized cosmetics are not addressedEasy BEFORE the house is listed.  We supply lists of contractors or sources for materials if the potential Seller chooses to address the issues we have identified.  We are also happy to give an estimate of a price with and without  things done.

    If you or anyone you know is considering listing their home in the southeastern Wisconsin counties of Kenosha, Racine, Walworth, Milwaukee, Waukesha, Ozaukee, Washington or Jefferson and is interestted in a very thorough valuation and pre listing preparation complimented by customized pre marketing ...Call Sally K.  & David L. Hanson  414 525 0563, Broker Associates with Keller Williams Realty, we would be honored to be of service for all things real estate.

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Sally K. & David L. Hanson, ABR, CDPE, CSS, e-Pro,ILHM, REDS

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Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good  morning Sally K. & David L. Hanson,

In other words when you come to a listing appointment you are armed for bear and take no prisoners. You have your bases covered and the sellers soon understand they can trust you to lead them through the process and have a successful out come!

May 16, 2018 05:05 AM #6
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Good morning Sally and David.  Sellers will be wise to listen to your advice and even wiser when they select you to list their homes.

May 16, 2018 05:24 AM #7
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Home and Condo Specialists

You two are so prepared for your meetings with potential sellers. There is no reason to choose any other Real Estate Team in WI!

May 16, 2018 06:03 AM #8
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Sally, it does no good if the listing agent gives no advice to help the home seller quicker.  You do a great job.

May 16, 2018 06:12 AM #9
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

My philosophy is to do my best, as it is all that I can do and I have found that my best is usually good enough!

May 16, 2018 06:13 AM #10
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

HI Sally K. & David L. Hanson - It is interesting to hear sellers say that I am still interviewing agents. It is always nice to get a call the next day and hear the seller say I am ready to list with you! 

May 16, 2018 07:03 AM #11
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

You are obviously the experts to choose in your market. I can't imagine going to a listing appointment - pre or otherwise without a ton of knowledge and data about the neighborhood - and helpful suggestions specific to the property. Some agents worry about giving away too much too early. Ridiculous - it's much like showing a home, we need to make a great impression from the get-go! 

May 16, 2018 08:09 AM #12
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Good morning,  Sally and David - yes, it's all about minimizing any possible objections while maximizing all the opportunities.  It's our goal.

May 16, 2018 08:47 AM #13
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Thank you very much for sharing some of your successful business practices.

May 16, 2018 09:06 AM #14
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

 What scares me is the agent who will say everything and anything to get the listing and set the price outside a viable range Sally and David...

May 16, 2018 11:54 AM #16
Wayne and Jean Marie Zuhl
Samsel & Associates - Clark, NJ
The Last Names You'll Ever Need in Real Estate

Sounds like some common sense and sensible business practices!

May 16, 2018 01:44 PM #17
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good evening Sally and David - it is always best to be thorough and honest in discussing the potential listing.  Then let the chips fall where they may.

May 16, 2018 02:25 PM #18
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Sally and David there are Agents out there that should not be in this business.

May 16, 2018 05:31 PM #19
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Sally and David- what you do is what others should be doing. You are the professionals and not just a listings taker. 

May 16, 2018 06:49 PM #20
Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

You are both amzing realtors, and you care and it shows!      Preparation is half the job!

May 16, 2018 06:58 PM #21
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

Preparation IS key and the easy route is never best for our sellers - it means walking away from money!

I would call the Hansons both all day long if I was thinking of selling my WI home!

May 16, 2018 07:19 PM #22
Corey Vandenberg
Platinum Home Mortgage - Lafayette, IN

Great article! Same with other lenders, “they didn’t say I needed anything...”. Or “they didn’t say My credit was bad, needed some work, etc.” I truly believe there are lenders who say that everything’s great either out of ignorance (it is bliss) or they believe it is better to deal with it as it comes up (let a sleeping dog lie)..

May 17, 2018 04:49 AM #23
Amanda S. Davidson
Amanda Davidson Real Estate Group Brokered By eXp Realty - Alexandria, VA
Alexandria Virginia Homes For Sale

Sally and David, you come prepared and that's just one of many reasons home sellers should hire you. You're professionals and take care of every last detail.

May 17, 2018 07:37 AM #24
John Wiley
Fort Myers, FL
Lee County, FL, ECO Broker, GRI, SRES,GREEN,PSA

The agent that is knowledgeable and provides accurate information to the consumer is a blessing to our industry.

Sally K. & David L. Hanson are indeed the kind of agent that knows what they are doing and will serve the consumer well.

May 17, 2018 09:08 AM #25
Jeff Dowler, CRS
eXp Realty of California - Carlsbad, CA
The Southern California Relocation Dude

Hi Sally and David

Yours is a solid, straightfoward and honest approach in the pre-listing process. Potential sellers deserve your care and attention, and telling what they need to know before signing that all important contract.


May 17, 2018 10:36 PM #26
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Sally K. & David L. Hanson

WI Real Estate Agents - Luxury - Divorce
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