I'm certain my idea is not original, but experience has proven that neighborhood posts give bloggers a subtantial return on their time and investment... of BLOGGING!
Neighborhood posts have what is known as a "long-tail", they are evergreen and show up time and again when anyone is on the Internet looking for homes to purchase, including what schools that children would attend, what shops are nearby, HOA information, etc.
Every time I write a neighborhood post, I ALWAYS get calls. It doesn't get much better than that!
So my challenge is to write Neighborhood Posts. I'd give 750 points per entry, with a limit of 2 per week, or 8 total. Each post should contain a minimum of 200 words and describe the neighborhood amenities, school info, general location, area surroundings, etc. The post must also include at least ONE graphic.
You could also include a link to active sales in the neighborhood that would lead prospects to your website. (Bonus points, anyone?)
There could even be a first, second and third place winner for most creative, most colorful, or most detailed post.
We can all learn from each other and I'm positive this would add a boost to our business.