YouTube Thursdays - Lifestyle Videos - Part 1

By
Real Estate Broker/Owner with ViewHomes of Clark County - Nature As Neighbors

YouTube Thursdays - Listing Lifestyle Videos

 

 

First and foremost, we are selling a lifestyle when we market our listings. We are tapping into some pretty deep-seated emotional connections and values about "home." Video makes it easier.  As with all marketing, we need to identify the target demographics and explore their habits and preferences. Who are they and what's important to them? 


This week, we have the first pieces in place for our most recent listing - the neighborhood and community amenities that appeal to the likely buyer.  Fortunately, we're quite familiar with the demographics in the Felida area, and we're going to highlight the livibility and convenience of the location,  coupled with the recreation and natural beauty. 

 

We followed our storyboard to get the necessary video and still photos we want to use in our video. This is the rough version - without the professional photos of the home, and the exterior drone footage being shot today.  In fact, we have left the natural sound, it was windy - and there is no voice-over yet, or music bed. Here's what it looks like in edit mode in Final Cut Pro X.  

 

Here is Part 1 of our Lifestyle video. We want viewers to get a feel for what it's like to live in The Reserve at Ashley Ridge in Felida. Be sure to watch carefully for the Great Blue Heron at :48 seconds. Talk about great timing!   Next week, we'll have the finished product. Be sure to share a link to your own lifestyle listing video - or your YouTube Channel for mutual subscribing. 

 

 

We also added some of our Closed Captions ( For SEO) - don't forget this important step when you upload your videos to YouTube. It's one of the best ways those search bots can index the video. Here's what it looks like... ( we also add a a transcript to the description too.) 

 

 

 

 

 

 

Posted by

 

ViewHomes™ grew out of our passion for nature, beautiful surroundings, and peaceful environments. Starting together in an urban environment, over the years we've gravitated towards areas with smaller populations and less density. We now enjoy our lifestyle in a rural environment, but with close proximity to metropolitan areas where we appreciate all the amenities of fine restaurants, shopping, and an easy drive to an international airport.
Living in ViewHomes™ is like having “elbowroom for the soul”.

314 NE Cedar Street
Camas, WA  98607

360-608-4900 

info@natureasneighbors.com
 

                                                                             

 

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Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Roy Kelley 07/13/2018 01:00 AM
  2. Debbie Reynolds 05/05/2018 05:00 AM
Topic:
Real Estate Technology & Tools
Groups:
Active Rain Newbies
Blogging & SEO
The Art Of Marketing You
Bananatude
YouTube Thursdays
Tags:
videomarketing
youtubethursdays
lifestylelistingvideos
listingvideos

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Ambassador
1,552,187
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Micheal - real is the only way we know how to do it. 

Thanks Carol - just glad we have something to contribute to this wonderful community. D 

Apr 27, 2018 08:50 AM #16
Rainmaker
1,978,837
Elizabeth Weintraub Sacramento Real Estate Agent, Top 1% of Lyon Agents
Lyon Real Estate - Sacramento, CA
Put 40 years of experience to work for you

How lucky that you captured that blue heron flying over the pond or river or whatever that body of water was. Yes, I just grabbed the pointer and dragged it because I have no patience, LOL.

Apr 27, 2018 08:53 AM #17
Ambassador
1,552,187
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

You got it Andy! In more ways than one. Ha. 

John Wiley - you're so right. The younger boomers are also into video. 

Apr 27, 2018 09:14 AM #18
Ambassador
1,552,187
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Amanda, so glad you learned something new. I need to go back through mine and do some cc updates.

 

Hi Elizabeth Weintraub Sacramento Real Estate Agent, Top 1% of Lyon Agents  - I figured - that's why I gave the :48 marker for the heron. Lol. Always love your candid responses.  D

Apr 27, 2018 09:16 AM #19
Rainmaker
3,681,828
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Debb and Bernie,

Loved the video on Felida.  It really illustrates what life can be like and all the enjoyment of the community.  Wishing you a great weekend.  We just got back from the Baker's Table, we need to replenish our bread supply...A

Apr 27, 2018 10:07 AM #20
Rainmaker
2,346,851
Nina Hollander
RE/MAX Executive | Charlotte, NC - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

What a lovely place to call home, Debb. Felida looks wonderful. And I can't remember the last time I saw a Fred Meyer store (had to think for a minute what it was it was so long ago). Great job.

Apr 27, 2018 10:24 AM #21
Rainmaker
849,103
Sheri Sperry - MCNE®
Coldwell Banker Residential Brokerage - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Debb Janes EcoBroker and Bernie Stea JD - Great raw footage that you will be able to integrate into your new listing.  Can't wait to see it with the drone and pro images!  Your videos always are so professional. I  continue to learn new techniques!

Apr 27, 2018 10:39 AM #22
Rainmaker
1,924,327
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

The lifestyle that you are selling is one that so many people wish they could have, your area is filled with beauty!

Apr 27, 2018 10:58 AM #23
Rainmaker
415,445
Michael Eisenberg
eXp Realty - Bellingham, WA
Bellingham Real Estate Guy

Great start to what I'm sure will be an awesome video, Thanks for the inspiration.

 

Apr 27, 2018 01:42 PM #24
Rainmaker
653,157
Nick & Trudy Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtors, Philly Main Line

Looking forward to seeing the finished product. Wondered what you meant by Closed Captions, is that different to just a caption?

 

Apr 27, 2018 02:21 PM #25
Rainmaker
1,396,555
Yolanda Cordova-Gilbert
Sitterle Homes - Richmond, TX
Sitterle Homes

Debb and Bernie,

 Great Lifestyle vidoes about the community. I need to get into this I hope you have a wonderful weekend!

Apr 27, 2018 03:05 PM #26
Ambassador
2,667,521
Anna Banana Kruchten CRB, CRS, Broker
Phoenix Property Shoppe - Phoenix, AZ
Arizona's Top Banana of Real Estate!

Debb and Bernie I love it!  It truly gives the feel for the lifestyle and that's it's only 20 minutes to Portland and the airport which is important to many folks.

Apr 27, 2018 03:25 PM #27
Rainmaker
2,258,101
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Proof that this tool in the right hands works!

Apr 27, 2018 04:51 PM #28
Ambassador
2,672,434
Paul S. Henderson, REALTOR®,CRS,
RE/MAX Professionals. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

Your weekly feature is a must read for those of us who are video challenged Debb Janes EcoBroker and Bernie Stea JD 

Apr 27, 2018 09:42 PM #29
Ambassador
1,552,187
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Wish I could have gone to the Baker's Table with you Alexandra. Yummy, I can smell the aroma. 

 

Nina Hollander Fred Meyer is a Kroger store - they do well here. One stop shopping. :) 

Apr 28, 2018 07:02 AM #30
Rainmaker
2,346,851
Nina Hollander
RE/MAX Executive | Charlotte, NC - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Debb Janes EcoBroker and Bernie Stea JD Hi Debb... I know all about Fred Meyer... when I was with the Bank of California in the mid-1970's they were a client of mine. And I spent 10 years of my corporate life in the grocery industry. Our Harris Teeter chain in the Carolinas is also owned by Kroger.

Apr 28, 2018 08:08 AM #31
Ambassador
3,627,665
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

You have painted a captivating pictureof lifestyle. You make videos look easy and as natural as can be.

Apr 28, 2018 06:43 PM #32
Rainmaker
4,552,751
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

Congratulations on your feature recognition. Thanks for sharing your experience.

Apr 29, 2018 01:50 PM #33
Rainmaker
314,815
M.C. Dwyer
Century 21 Showcase REALTORs - Felton, CA
Santa Cruz Mountains Property Specialist

So inspirational - great job you two!    I don't know how on earth you find time to do this...

May 08, 2018 11:03 AM #34
Rainmaker
1,692,624
Patricia Feager
DFW FINE PROPERTIES - Southlake, TX
Selling Homes Changing Lives

Debb Janes EcoBroker and Bernie Stea JD - As far as I'm concerned, you're a creative genius. Because you're so in-tuned with nature, people, and places, your videos work for me and I get the feeling others like the real you. 

A video like this, with your teaching guide, expresses the freedom to breathe, think, and understand whether this location works for you. As a person who isn't familiar with this area, I was very impressed. Listing to natural sounds is very real and seeing how people can interact in peaceful natural settings or simply having a cup of coffee while shopping outdoors is a very attractive way to let people into your world.  

I love how you illustrate and set fine examples here on ActiveRain. Some people go to exotic places to mediate and learn. Others are followers of yours and get the same benefit. You truly are wise and wonderful. You're a treasure to us all on ActiveRain. 

Congratulations on this feature! As someone who still hasn't done video, this was very informative. Thank you. 

Patricia

May 09, 2018 08:50 AM #35
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