Ask An Ambassador: Map Your Way To More Business (And It's FREE!)

Reblogger Will Hamm
Real Estate Broker/Owner with Hamm Homes

If you want to learn alot, check out Liz and Bill blog on Maps!

Original content by Liz and Bill Spear SAL.2002007747

What if I told you there was a FREE way to help grow your business?

No strings attached.  You don't need to outsource or pay referral fees or do anything really extraordinary except learn how to do something online and then put it into practice?

And the net result is you may get more calls and more business?

It's all about putting yourself on the map!

You do have an account with Google, right?  If not, go sign up for one before you go any further.  It's Google's free tools that are going to make a difference.  Since Google loves itself and its tools (YouTube, maps, etc.), making use of what Google provides for free can give you an edge over your competition who doesn't understand that nor take advantage of what's available.'ve gone to and you're signed in?  See that 3 x 3 grid of black squares in the upper right corner?  Click that to access Google apps.

First way to increase your business:  scroll down and find "My Business".

Click "add location" and from there follow the prompts (I'm not going to provide a step by step, Google has you covered).  You're going to tie your real estate business to Google maps.  Do a good job of filling out the details and providing material to your My Business location and you just might be the answer to "real estate agents near me" queries.  We've gotten 2 listings so far this year where we've been the match to that search.  If the other agents in your office don't take advantage of this Google app, YOU are now the agent being found when people look for agents in the area of your business. And it doesn't cost a dime!

Second way to help your business? Custom Google maps. 

Again, Google loves Google, so creating custom maps and using them in your posts can help you get found.  And depending on how you use them, you can REALLY clarify your posts.  If you look in our blog signature you'll see our "Service Area" map.  Google custom map embedded in the post.

Writing a post about a particular subdivision?  Take a few minutes and create a custom map outlining the community.  Embed that map in your post, some extra Google Juice thank you very much.

Writing a localism post?  How about a map of all the area farmer's markets?  Dog parks?  Your favorite restaurants?  There's no end to what you can do with this.

So how to do it?  Back to your Google account again.  Click that apps square and look for MAPS.


Okay, now we're going to go step by step on how to make a custom subdivision map that you can embed in your blog, your Wordpress site or wherever else you can drop some code. 


Click the apps grid, then MAPS.

Now click the three line section to the upper left (it doesn't normally have a Where's Waldo cap).

That brings up the following, then click YOUR PLACES.

Click MAPS on the top menu bar, then you'll see a list of maps you're created if you have them, but to make a new map go to the bottom and click CREATE MAP.

Okay, now we're getting into the nitty gritty.  Use the controls in the bottom right to zoom/pan into you get to the area you want to map.

Click "Untitled map" to bring up a pop up.  Change title, add description, etc.  Click Save.

Click "base map" and then select style of map from the drop down grid.  I tend towards the aerial view for subdivisions.

Now use the tool bar to customize.  You can add pins for specific locations.  For subdivisions I like "polymorphic" mapping (drawing custom shapes).  Click the icon of the three dots and lines, and then on the map you can click to start, draw line, click, draw, click, repeat until you're outlined the community and reconnected with the first dot.  When the shape is complete, another popup.  Add title, description, and you can even attach photos.  Click Save when done.


Once you've hit Save, more edit options.  Click that tilted paint bucket and you can shade the box and thicken the borders.  Pick your colors and how transparent.  

Go back to the tool bar and add Pins if you want.  Same process as the outlining.


Change the security settings to allow Public to see (yes, you can do Private and controlled audience maps too).  Click Share to get to the menu you need.  Then Click Change.  Then select Public.  Save.

Click the dots to the right of the map title, then "embed on your site" (I can't capture that one so no extra photo). 

That brings up a pop up with the html code to embed.  You can change the dimensions if you want.  Make sure you copy and when you get to the ActiveRain or Wordpress editor, switch to <> view so you can drop in the html code.

And with that you've completed a map (see below for the result of the work above).  Repeat as needed, or hire a virtual assistant or someone on to make them for you!  You can go back and edit maps (new phase for the community?), add pictures, etc.  Once you've done this a few times, it's just a handful of minutes to complete a basic custom map.  Good luck increasing your business!


Until next Tuesday, just Ask An Ambassador if you need help!

Bill of Liz and Bill aka BLiz



Serving Warren County Ohio & Adjacent Areas

The Liz Spear Team of RE/MAX Elite
Elizabeth Spear, ABR, CRS, Ohio License SAL.2002007747

William (Bill) Spear, CRS, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO Two locations: Lebanon & Mason, OH
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418


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This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
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Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Will - I missed this one but I am going to bookmark it.  Thanks for re blogging.

Apr 25, 2018 08:52 AM #1
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Great reblog Will Hamm  I have it bookmarked

Apr 25, 2018 08:57 AM #2
Jeffrey Masich- Arizona Associate Broker,MBA &GRI
HomeSmart Real Estate - Scottsdale, AZ
Arizona Homes and Land Group/ Buy or Sell

Thank you Will Hamm for reharing this great instructional Google Map use and tool tips 

Apr 25, 2018 08:57 AM #3
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

thanks for the reblog and helping spread the tutorial.

Apr 25, 2018 10:16 AM #4
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

Thank you very much, Will, for sharing this excellent reblog selection.

Apr 25, 2018 11:15 AM #5
Tina D Saporito, Your Dedicated Palm Desert, CA Realtor Since 2005
Ronald Christopher & Associates. Proudly serving Palm Desert, La Quinta, Indio, Rancho Mirage, & Palm Springs. - Palm Desert, CA
Call (760)799-8460.

Thanks for re-blogging this. I use the "My Business" app but haven't really used a couple of the map features discussed here. I will be giving those a try. 

Apr 25, 2018 01:55 PM #6
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

I used to make these all time. I haven't done any in awhile.

Apr 25, 2018 06:00 PM #7
Karen Butler
RE/MAX Coastal Properties - Fort Walton Beach, FL
Destin/Fort Walton Relocation Specialist

Well I guess if I only do part of the process, I will only receive part of the benefits.  So I guess I better hop to it.  Thanks for the post.

Apr 25, 2018 07:59 PM #8
Brenda J. Andrew
Professional Realtor in Corpus Christi, TX

This is just one of the millions reasons why I love being in the Rain.  Thanks so much for the reblog!  This is a great tip and sounds like income producing!  Have a great day!

Apr 30, 2018 09:40 AM #9
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